Sector
E-commerce infrastructure, retail technology, and omnichannel commerce platforms.
B2B Commerce
Digital platforms facilitating wholesale and business-to-business transactions
The field
At a glance
Definition
Digital platforms facilitating wholesale and business-to-business transactions
Technologies
B2B e-commerce platforms support custom pricing, approval workflows, and bulk ordering. AI-powered procurement automation recommends optimal suppliers and quantities. Embedded B2B payments enable net-30/60/90 terms through digital platforms. Product information management (PIM) systems standardize product data across suppliers.
Applications
Faire connects independent retailers with wholesale brands through a curated marketplace. Amazon Business serves corporate purchasing with consolidated billing and approval workflows. Industry-specific platforms digitize purchasing for construction materials, restaurant supplies, and industrial components.
Market and funding
B2B commerce represents $25+ trillion in annual global transaction volume but digital penetration remains below 15%. With 10 funders, B2B Commerce is a Commerce & Retail child sector focused on digitizing business purchasing.
Next door
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