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Level 2 Partners, LLC is a venture capital firm based in Los Angeles, California, specializing in pre-seed and seed stage investments. Founded to support founders of Consumer Packaged Goods (CPG) companies, the firm emphasizes quality products and intellectual honesty. The organization aims to work alongside entrepreneurs poised for significant growth, providing not only capital but also strategic advisory services.
Currently, Level 2 Partners manages a portfolio of four companies, focusing on those that demonstrate revenue generation and scalability. The firm operates from its office located at 269 South Beverly Drive, Suite 8, Beverly Hills, CA 90212. The team consists of experienced professionals who are committed to fostering growth in the CPG sector.
Level 2 Partners primarily invests in Consumer Packaged Goods (CPG) companies that are generating revenue with attractive margins and scalability. Their investment strategy is flexible, allowing them to adapt to the unique needs of each business. They seek companies that have a proven concept, a strong cash conversion cycle, and intellectual property that can provide a competitive edge.
The firm offers additional support beyond capital, including Purchase Order and Accounts Receivable financing, which can be crucial for early-stage companies looking to expand. Level 2 Partners focuses on businesses that are at the pre-seed and seed stages, ensuring they are involved from the ground up in the development of innovative CPG products.
Level 2 Partners has a diverse portfolio of four notable companies in the Consumer Packaged Goods sector:
Jonathan Bogner: Co-Founder of Level 2 Partners, Jonathan has extensive experience in the venture capital space, particularly in the Consumer Packaged Goods sector. He has a strong background in supporting early-stage companies and has been involved in numerous successful investments.
Steven Chlavin: Co-Founder of Level 2 Partners, Steven brings a wealth of knowledge in business development and investment strategies. His expertise lies in identifying promising startups and providing them with the necessary resources to thrive.
To pitch to Level 2 Partners, founders should send an email to Jonathan Bogner at Jonathan.Bogner@Level2Partners.com. A well-structured pitch deck is essential, including details about the business model, market opportunity, financial projections, and the team. Level 2 Partners appreciates clarity and conciseness in presentations.
Response times may vary, but founders can generally expect to hear back within a few weeks. Warm introductions are preferred, but cold emails are also accepted if the pitch is compelling.
As of October 2023, Level 2 Partners continues to actively invest in innovative CPG companies, with a focus on supporting revenue-generating businesses. Their portfolio includes notable brands such as Big Dipper Dough Co. and Fusion Functional Fashion, reflecting their commitment to fostering growth in the CPG sector.
Recent activities include ongoing support for their portfolio companies as they expand their market presence and enhance product offerings. Level 2 Partners remains dedicated to identifying and investing in companies that align with their investment thesis.
What are Level 2 Partners' investment criteria?
Level 2 Partners invests in Consumer Packaged Goods (CPG) companies that are generating revenue, have attractive margins, and demonstrate scalability. They prioritize businesses with proof of concept and strong cash conversion cycles.
How can I apply or pitch to Level 2 Partners?
Founders can pitch their ideas by emailing Jonathan Bogner at Jonathan.Bogner@Level2Partners.com. A detailed pitch deck that outlines the business model, market opportunity, and financial projections is recommended.
What makes Level 2 Partners different from other investors?
Level 2 Partners emphasizes quality products and intellectual honesty, providing not only capital but also additional support such as Purchase Order and Accounts Receivable financing to help companies grow.
What is the geographic scope of Level 2 Partners' investments?
The firm focuses on investments within the United States, specifically targeting companies in the Consumer Packaged Goods sector.
What is the typical check size for investments?
While specific check sizes are not disclosed, Level 2 Partners focuses on pre-seed and seed stage investments, which typically range from $100,000 to $1 million.
What kind of post-investment involvement can founders expect?
Level 2 Partners is actively involved in the growth of their portfolio companies, offering mentorship and operational support to help founders navigate challenges and scale their businesses effectively.
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