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Level 2 Partners, LLC is a venture capital firm based in Los Angeles, California, specializing in pre-seed and seed stage investments. Founded to support founders of Consumer Packaged Goods (CPG) companies, the firm emphasizes quality products and intellectual honesty. The organization operates from its office located at 269 South Beverly Drive, Suite 8, Beverly Hills, CA 90212.
Currently, Level 2 Partners manages a portfolio of four companies, focusing on those that demonstrate revenue generation and scalability. The firm has established itself as a key player in the CPG sector, providing not only capital but also advisory services to enhance the growth trajectory of its portfolio companies. The team consists of experienced professionals who are committed to fostering significant growth in the businesses they support.
Level 2 Partners primarily invests in Consumer Packaged Goods (CPG) companies that are generating revenue with attractive margins and scalability. Their investment strategy is flexible, allowing them to adapt to the unique needs of each business. They specifically seek companies that have proof of concept, a strong cash conversion cycle, and intellectual property that can provide a competitive edge.
In addition to capital investment, Level 2 Partners offers additional support such as Purchase Order and Accounts Receivable financing. This approach enables them to assist portfolio companies in managing their cash flow effectively while pursuing growth opportunities. The firm is particularly interested in businesses that demonstrate the potential for significant market impact and sustainable profitability.
Level 2 Partners has a focused portfolio that includes four notable companies in the Consumer Packaged Goods sector:
Jonathan Bogner: Co-Founder of Level 2 Partners, Jonathan has extensive experience in the venture capital space, focusing on Consumer Packaged Goods. His background includes working with various startups to enhance their growth strategies.
Steven Chlavin: Co-Founder of Level 2 Partners, Steven brings a wealth of knowledge in investment and advisory services, particularly in the CPG sector. He has a track record of successful investments and partnerships that drive company growth.
To pitch Level 2 Partners, founders should send an email to Jonathan Bogner at Jonathan.Bogner@Level2Partners.com. A pitch deck should include key information such as the business model, market analysis, financial projections, and the team’s background. Level 2 Partners appreciates concise and well-structured presentations.
Response times may vary, but founders can expect to hear back within a few weeks. Warm introductions are preferred, but cold emails are also accepted if they are well-crafted and informative.
As of October 2023, Level 2 Partners continues to expand its portfolio in the Consumer Packaged Goods sector, actively seeking innovative companies that align with their investment thesis. Recent investments include notable brands such as Big Dipper Dough Co. and Fusion Functional Fashion, reflecting their commitment to supporting revenue-generating businesses.
The firm has not publicly announced any recent exits or fund raises, but their ongoing activity in the CPG space indicates a proactive approach to identifying and nurturing promising startups.
What criteria does Level 2 Partners use for investments?
Level 2 Partners focuses on Consumer Packaged Goods (CPG) companies that are generating revenue, have attractive margins, and demonstrate scalability. They prioritize businesses with proof of concept and strong cash conversion cycles.
How can I pitch my startup to Level 2 Partners?
Founders can reach out via email to Jonathan Bogner at Jonathan.Bogner@Level2Partners.com. A well-prepared pitch deck that outlines the business model, market opportunity, and financial projections is recommended.
What makes Level 2 Partners different from other investors?
Level 2 Partners not only provides capital but also offers additional support such as Purchase Order and Accounts Receivable financing, which helps portfolio companies manage cash flow effectively.
What is the geographic focus of Level 2 Partners?
The firm primarily invests in companies located in the United States, particularly those in the Consumer Packaged Goods sector.
What is the typical check size for investments?
While specific check sizes are not disclosed, Level 2 Partners focuses on pre-seed and seed stage investments, which typically range from $100,000 to $1 million.
What is the post-investment involvement of Level 2 Partners?
Level 2 Partners actively engages with portfolio companies, providing mentorship and operational support to help them achieve their growth objectives.
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