The Founder's Guide to

Knockout Capital

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Overview

Knockout Capital is a venture capital firm based in Los Angeles, California, founded in 2019 by Kiyoko Osone. The firm operates as a limited partner (LP), focusing on investing in general partners who are building consumer companies that define culture. Knockout Capital identifies and supports founders before they reach mainstream recognition, aiming to influence consumer behavior through strategic investments.

As of now, Knockout Capital has a portfolio of 11 companies and targets over 100 investments annually through crowdfunding and co-investments. The firm directly funds three startups each year, emphasizing its commitment to early-stage investments. Knockout Capital's office is located at 10880 Wilshire Blvd. Suite 1101, Los Angeles, CA 90024. The firm has established a reputation for backing innovative consumer brands and breakthrough technologies that shape how people live.

Knockout Capital's approach is characterized by its focus on culture-defining brands and its ability to identify market inflection points. The firm leverages its network and expertise in consumer behavior and market trends to add value to its portfolio companies, ensuring they are well-positioned for success as they approach mainstream recognition.

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Frequently Asked Questions

What are Knockout Capital's investment criteria?

Knockout Capital focuses on investing in general partners with deep domain expertise who can source and scale culture-defining consumer companies. The firm is particularly interested in sectors such as consumer, healthcare, biotech, AI, and fintech.

How can I apply or pitch to Knockout Capital?

Founders interested in pitching to Knockout Capital should send their pitch deck along with a mission statement to ko@knockout.capital for review. The firm encourages submissions that align with its investment thesis.

What makes Knockout Capital different from other VCs?

Knockout Capital operates as a limited partner, backing general partners rather than leading rounds themselves. This approach allows them to identify and support founders before they reach mainstream recognition, focusing on culture-defining brands and breakthrough technologies.

What is the geographic scope of Knockout Capital's investments?

The firm primarily invests in the United States, although it has shown interest in opportunities that may arise in other markets as well.

What is the typical check size for investments?

While specific check sizes are not disclosed, third-party sources suggest that Knockout Capital's investments may range from $2 million to $10 million, depending on the opportunity and the general partner involved.

What kind of post-investment involvement does Knockout Capital have?

Knockout Capital adds value to its portfolio companies by leveraging its network and expertise in consumer behavior and market trends. The firm supports general partners in scaling their businesses and navigating market challenges.

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