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Supernode Ventures is a venture capital firm founded in 2017 by Laurel Touby, headquartered in New York City. The firm focuses on early-stage, sector-agnostic technology companies, primarily investing in pre-seed and seed stage startups. Supernode Ventures has successfully deployed its inaugural fund, Supernode Ventures Fund I, into over 50 companies, demonstrating a commitment to supporting innovative entrepreneurs across various sectors.
The firm has a notable presence in the North American startup ecosystem, particularly in the United States. Supernode Ventures has evolved its investment strategy to emphasize women's health and health tech while maintaining a broad sector focus that includes fintech, healthcare, eCommerce, and supply chain technology. The firm has established a reputation for its strong network within the tech community, which it leverages to provide strategic guidance and support to its portfolio companies.
Supernode Ventures invests in pre-seed and seed stage technology startups, with a focus on sectors such as fintech, healthcare, eCommerce, and supply chain technology. The firm emphasizes the importance of founder resiliency and community building in its investment strategy. Supernode Ventures seeks to partner with entrepreneurs who demonstrate strong leadership qualities and the ability to pivot in challenging circumstances.
The firm typically writes initial checks ranging from $50,000 to $100,000, with follow-on investments that can reach up to $2 million. Supernode Ventures has a clear investment thesis that prioritizes the team (70%), market potential (20%), and product viability (10%). This structured approach allows the firm to identify promising startups that align with its values and investment criteria.
Supernode Ventures has invested in over 50 companies through its inaugural fund, showcasing a diverse portfolio across various sectors. Notable portfolio companies include:
This diverse portfolio reflects Supernode Ventures' commitment to supporting innovative solutions across multiple industries.
Laurel Touby: Founder and Managing Partner of Supernode Ventures. She previously founded Mediabistro, which was sold to Jupitermedia for $23 million in 2007. Laurel has a strong background in angel investing, with over 20 prior investments, including Braze.
Jenny Friedman: Former Co-founder of Supernode Ventures and a former Partner. She has a background as an analyst at Goldman Sachs and was involved with Minibar Delivery and Eniac Ventures. Jenny departed in 2024 to establish her own fund, Four Acres Capital.
When pitching to Supernode Ventures, founders should include a clear outline of their business model, market potential, and team dynamics. Emphasizing founder resiliency and community aspects can strengthen the pitch.
In 2024, Jenny Friedman departed Supernode Ventures to found Four Acres Capital, a new pre-seed and seed fund. This change marks a significant shift in the firm's partnership structure, with Laurel Touby continuing to lead Supernode Ventures.
Supernode Ventures has successfully deployed its inaugural fund, Fund I, into over 50 companies, with notable exits including Braze's IPO in November 2021 and BBOT's $100 million exit. The firm continues to focus on early-stage investments, particularly in fintech and healthcare sectors.
What are Supernode Ventures' investment criteria?
Supernode Ventures primarily invests in pre-seed and seed stage technology startups. The firm evaluates potential investments based on a structured approach, focusing 70% on the team, 20% on market potential, and 10% on product viability.
How can founders apply or pitch to Supernode Ventures?
Founders can pitch their startups by reaching out through the firm's website or via email. It is recommended to include a detailed pitch deck that outlines the business model, market opportunity, and team background.
What makes Supernode Ventures different from other VC firms?
Supernode Ventures emphasizes founder resiliency and community building as key components of its investment strategy. The firm leverages its extensive network to provide strategic guidance and support to portfolio companies.
What is the geographic scope of Supernode Ventures' investments?
The firm primarily focuses on North America, specifically the United States, but remains open to opportunities in other regions that align with its investment thesis.
What is the typical check size for investments?
Supernode Ventures typically writes initial checks ranging from $50,000 to $100,000, with follow-on investments that can reach up to $2 million depending on the growth stage of the portfolio company.
What kind of post-investment involvement does Supernode Ventures have?
The firm actively engages with its portfolio companies, providing mentorship, strategic guidance, and access to its network to help entrepreneurs navigate challenges and scale their businesses.
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