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Founded in 2017, PureTerra Ventures is a venture capital firm based in Amsterdam, with an additional office in Shanghai. The firm focuses on investing in disruptive water technologies that address global water challenges exacerbated by population growth, industrialization, and climate change. PureTerra Ventures closed its first fund at €73 million, with significant backing from the European Investment Fund (EIF), which contributed €30 million. The firm is currently raising its second fund, targeting €150 million, with a cornerstone investment of €10 million from Invest-NL.
PureTerra Ventures has built a portfolio of 14 companies, emphasizing early-stage investments in advanced scientific hardware and AI-driven software solutions. The firm aims to support startups that are ready for commercial scaling and can effectively tackle the escalating global water crisis. Notable milestones include the successful deployment of capital across various innovative water technologies, showcasing the firm’s commitment to sustainability and innovation in the water sector.
PureTerra Ventures invests in innovative solutions and technologies aimed at global water sustainability. The firm emphasizes advanced scientific hardware and software startups that address critical themes such as water quality, water quantity, water infrastructure resilience, and ecosystem health. Their investment strategy targets early-stage companies worldwide that are developing breakthrough technologies to combat the escalating global water crisis.
Investment stages include pre-seed, seed, and seed-plus, allowing PureTerra to engage with startups at various developmental phases. The firm seeks to back companies that focus on making industrial water suitable for reuse and enabling the recovery of scarce resources like lithium and phosphorus. PureTerra Ventures is particularly interested in sectors such as AI, healthcare, and energy, aligning with its mission to foster innovation in water technologies.
PureTerra Ventures has a diverse portfolio of 14 companies, each contributing to the advancement of water technologies. Notable portfolio companies include:
These companies exemplify PureTerra's commitment to investing in technologies that address critical water challenges and promote sustainability.
Alexander Crowell - Partner: Alexander has a background in venture capital and technology, focusing on investments in water technologies. He has led several successful funding rounds in the sector.
Gijs De Bruin - Partner: Gijs brings extensive experience in managing venture funds and has a strong track record in supporting early-stage companies in the water sector.
Liza Faber - Associate: Liza supports the investment team with research and analysis, focusing on emerging trends in water technology.
Honor Meadows - Head of Operations and Control: Honor oversees operational aspects of the firm, ensuring efficient processes and compliance.
Nic Pannekeet - Partner: Nic has a deep understanding of the water technology landscape and has been instrumental in building the firm's portfolio.
Dylan Perales - Principal: Dylan focuses on sourcing and evaluating new investment opportunities within the water technology space.
Job van Schleven - Partner: Job co-founded PureTerra Ventures and has a strong background in venture capital and technology commercialization.
Xavier van Slooten - Associate: Xavier assists in deal sourcing and portfolio management, contributing to the firm's strategic initiatives.
To pitch PureTerra Ventures, founders should send an email to info@pureterra.com with a comprehensive pitch deck. The deck should include details about the technology, market opportunity, team background, and financial projections. Founders are encouraged to provide a clear narrative that outlines how their solution addresses global water challenges.
Response times may vary, but founders should expect to hear back within a few weeks. Warm introductions can enhance the chances of receiving a timely response, so leveraging connections within the water technology sector is advisable.
In January 2026, PureTerra Ventures launched its second fund, targeting €150 million, with a cornerstone investment of €10 million from Invest-NL. This fund aims to continue the firm’s focus on disruptive water technologies and expand its portfolio of innovative startups.
In 2022, PureTerra Ventures received €30 million in backing from the European Investment Fund (EIF) for its first fund, which closed at €73 million in 2017. This funding has enabled the firm to deploy capital across 14 watertech companies, reinforcing its commitment to addressing global water challenges.
What are PureTerra Ventures' investment criteria?
PureTerra Ventures focuses on early-stage companies developing advanced scientific hardware or AI-driven software solutions that address global water challenges. They look for startups that can demonstrate potential for commercial scaling and innovation in water technologies.
How can founders pitch to PureTerra Ventures?
Founders can reach out via email at info@pureterra.com. It is advisable to include a detailed pitch deck that outlines the technology, market opportunity, and team background.
What makes PureTerra Ventures different from other VCs?
PureTerra Ventures specializes in water technologies, providing not only capital but also strategic guidance and industry connections to help portfolio companies navigate challenges and scale effectively.
What is the geographic scope of PureTerra Ventures?
The firm operates globally, targeting early-stage companies from various regions that are focused on innovative water solutions.
What is the typical check size for investments?
While specific check sizes are not disclosed, PureTerra Ventures invests in pre-seed, seed, and seed-plus stages, indicating a flexible approach to funding based on the needs of the startup.
What kind of post-investment support does PureTerra Ventures provide?
PureTerra Ventures adds value through strategic guidance, access to a network of resources, and industry connections that facilitate growth and scaling for portfolio companies.
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