The Founder's Guide to

Insight Partners

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Overview

Insight Partners is a global software investor founded in 1995 by Jeff Horing and Jerry Murdock. The firm is headquartered in New York City, with additional offices in London, Tel Aviv, and Palo Alto. As of June 30, 2025, Insight Partners manages over $90 billion in regulatory assets under management (AUM) and has invested in more than 875 companies worldwide. The firm has a strong track record, supporting over 150 strategic exits, including more than 55 IPOs.

Insight Partners employs a distinctive analyst-driven model, hiring early-career analysts to conduct cold calling and relationship building. This approach results in approximately 50,000 calls and 300,000 emails annually, allowing the firm to reach around 65,000 companies. The firm has made 85 investments in the last 12 months, demonstrating its active engagement in the venture capital space.

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Frequently Asked Questions

What are Insight Partners' investment criteria?

Insight Partners invests in high-growth technology and software companies across various sectors, including AI/ML, cybersecurity, healthcare, and fintech. They focus on companies that demonstrate clear ROI and leverage data-driven insights.

How can I apply or pitch to Insight Partners?

Founders can pitch Insight Partners through their website at this link. It is advisable to include a detailed business plan and financial projections in the pitch deck.

What makes Insight Partners different from other venture capital firms?

Insight Partners employs an analyst-driven sourcing model, making approximately 50,000 calls and sending 300,000 emails annually to identify potential investment opportunities. This approach allows them to build strong relationships with a wide range of companies.

What is the geographic scope of Insight Partners' investments?

Insight Partners has a global investment focus, including North America, Europe, Asia, and Israel. They actively seek opportunities in high-growth markets across these regions.

What is the typical check size for investments?

Insight Partners typically invests between $5 million and $500 million in their portfolio companies, depending on the stage and potential of the business.

What kind of post-investment involvement does Insight Partners have?

Insight Partners provides hands-on growth operator support through their Insight Onsite team, assisting portfolio companies in areas such as product development, talent acquisition, M&A, and geographic expansion.

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