The Founder's Guide to

Footwork

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Overview

Footwork is an early-stage venture capital firm founded in April 2021 and located in the Dogpatch neighborhood of San Francisco. The firm launched with a $175 million Fund I and is set to begin investing its $225 million Fund II in 2025. Footwork focuses on leading and co-leading Seed and Series A rounds, specifically targeting companies that demonstrate early signs of product-market fit.

Since its inception, Footwork has actively built a diverse portfolio, investing in 23 companies as of Q1 2026. The firm’s commitment to consumer technology and the consumerization of enterprise technology positions it as a significant player in the venture capital landscape. Footwork's strategic focus on early-stage investments allows it to partner closely with founders, providing essential resources and expertise to help scale their businesses.

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Frequently Asked Questions

What are Footwork's investment criteria?

Footwork focuses on early-stage companies in the consumer technology sector, particularly those demonstrating early signs of product-market fit. The firm typically invests between $1 million and $15 million in Seed and Series A rounds.

How can I apply or pitch to Footwork?

Founders can pitch to Footwork by sending an email to hello@footwork.vc. It is advisable to include a detailed pitch deck outlining the business model, market opportunity, and team background.

What makes Footwork different from other venture capital firms?

Footwork specializes in consumer technology and the consumerization of enterprise technology, focusing on companies with early signs of product-market fit. This targeted approach allows them to provide tailored support to their portfolio companies.

What is Footwork's geographic scope?

Footwork primarily invests in North America, allowing it to engage with a dynamic startup ecosystem and support local entrepreneurs.

What is Footwork's post-investment involvement like?

Footwork actively engages with its portfolio companies, providing mentorship, operational support, and access to its network to help founders scale their businesses effectively.

What is the size of Footwork's funds?

Footwork launched with a $175 million Fund I and is set to begin investing from its $225 million Fund II in 2025.

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