The Founder's Guide to

Twelve Below

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Overview

Twelve Below is a venture capital firm founded in 2021, based in the United States. The firm focuses on early-stage investments, particularly in pre-seed and seed rounds, with a total AUM of approximately $160 million across two funds. Twelve Below aims to reshape the future of venture capital by partnering closely with founders, providing not only capital but also strategic guidance to help them navigate the complexities of achieving product-market fit.

The firm has successfully closed two funds, including Fund II at $80 million in November 2023 and an Opportunity Fund of $28 million. Twelve Below has a strong commitment to supporting entrepreneurs, with over 60% of its portfolio companies having raised follow-on capital, indicating a solid track record of portfolio quality and founder support.

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Frequently Asked Questions

What are Twelve Below's investment criteria?

Twelve Below focuses on early-stage investments, particularly in pre-seed and seed rounds. They target sectors such as fintech, healthcare, AI, energy, biotech, and consumer. The firm seeks to partner with founders who have a deep understanding of their market and a strong commitment to their vision.

How can I apply or pitch to Twelve Below?

Founders can pitch to Twelve Below through their website at twelvebelow.co or via email at hello@twelvebelow.co. It is recommended to include a clear overview of the business model, market opportunity, and team background in the pitch.

What makes Twelve Below different from other venture capital firms?

Twelve Below differentiates itself by partnering closely with founders from the earliest stages, often being the first investor. They provide not only capital but also strategic guidance and operational support to help startups achieve product-market fit.

What is the geographic scope of Twelve Below's investments?

The firm primarily invests in companies based in the United States, focusing on early-stage startups across various sectors.

What is the typical check size for investments?

Twelve Below typically writes checks ranging from $1 million to $3 million for their core investments, aiming for meaningful ownership in the companies they support.

What is the post-investment involvement of Twelve Below?

Twelve Below is actively involved with its portfolio companies, providing strategic guidance and leveraging its network to help founders navigate challenges and scale their businesses effectively.

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