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Founded in 2020, OAREX is a U.S.-based venture capital firm specializing in capital-as-a-service (CaaS) for the digital advertising industry. The firm provides on-demand liquidity solutions to help businesses manage cash flow issues related to delayed payments in the digital ad economy.
OAREX invests in fintech and commerce sectors, specifically targeting digital ad buyers and sellers, including publishers, app developers, and ad agencies. They offer non-dilutive capital backed by future cash flow receipts, allowing clients to access funds quickly and efficiently, thus supporting growth without traditional financing complexities.
Notable clients of OAREX include Sports On Tap, a digital publisher that scaled growth with OAREX's support; VideoBridge, a CTV operations business that partnered for financial bridging; and JamLoop, a demand-side platform that accessed liquidity to boost digital ad revenue.
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