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Guild Capital is a VC founded in 2009 by Iain Shovlin. Based in LA with presence in Chicago, NYC, Mumbai, and Pune. $550M AUM. Specializes in early-stage consumer businesses across US, UK, and India. First institutional investor for many founders.
$1-5M checks in early-stage consumer businesses that scale capital-efficiently. Favors long-term customers, high margins, performance marketing acquisition. Data-driven cultures.
38 companies, 9 exits. Dr. Squatch acquired by Unilever for $1.5B (June 2025). Portfolio spans MegaExams, Skin Laundry, Easebuzz, Fitelo, Plix.
To approach Guild Capital, founders should submit their pitch through the official website at guildcap.com. They are particularly interested in companies that demonstrate strong unit economics and performance marketing strategies.
Guild Capital has made two investments in the last 12 months, continuing their focus on early-stage consumer businesses. Notably, they achieved a significant exit with Dr. Squatch being acquired by Unilever for $1.5 billion in June 2025.
Guild Capital invests in Seed, Series A, and Series B stages.
Founders can pitch Guild Capital through their website at guildcap.com.
Guild Capital focuses on consumer, commerce, and SaaS sectors.
Guild Capital typically invests between $1 million and $5 million.
Guild Capital invests globally, with a focus on the US, UK, and India.
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