Discover if this is a suitable investor for your startup. If they are we'll make a warm introduction for free. Otherwise, we'll connect you with matching investors.
Cross Creek is a venture capital firm founded in 2006 and based in Salt Lake City, Utah. Initially established within Wasatch Advisors, the firm became independent in 2012. Cross Creek specializes in late-stage growth equity investments and operates a fund-of-funds strategy, targeting companies that are transitioning from private to public markets.
The firm manages approximately $1.5 billion in assets under management (AUM) and has made over 100 direct investments, resulting in 27 IPOs and 36 public-company acquisitions. Cross Creek's portfolio includes 116 companies, with a focus on sectors such as healthcare, biotech, SaaS, fintech, cybersecurity, consumer products, and marketplaces.
Cross Creek's mission is to identify and support innovative companies with sustainable growth prospects. The firm has established a strong reputation for its ability to guide companies through the complexities of going public, leveraging its extensive network and expertise in the process.
Cross Creek invests primarily in late-stage growth companies that demonstrate potential for near-term liquidity and attractive internal rates of return (IRR). The firm targets Series C and later rounds in venture-backed companies, as well as positions in top-tier venture funds through its fund-of-funds strategy. This dual approach allows Cross Creek to diversify its investments while also supporting high-potential startups directly.
The sectors of interest for Cross Creek include healthcare, biotech, SaaS, fintech, cybersecurity, consumer products, and marketplaces. The firm seeks companies with proven business models and exceptional management teams, emphasizing innovative products that can achieve sustainable long-term growth. Cross Creek's investment strategy is designed to facilitate the transition of these companies from private to public markets, ensuring they are well-positioned for success.
Cross Creek has a diverse portfolio of investments, featuring notable companies across various sectors. Key portfolio companies include:
Karey Barker - Founder & Managing Partner. Karey has a background in consumer internet, healthtech, enterprise software, and cybersecurity. He founded Cross Creek within Wasatch Advisors and led its independence in 2012.
Tyler Christenson - Managing Partner. Tyler brings extensive experience in venture capital and has been instrumental in identifying high-potential investments.
Peter Jarman - Managing Partner. Peter has a strong track record in supporting growth companies and facilitating successful exits.
Charles Smart - Partner. Charles focuses on strategic investments and has a deep understanding of the technology sector.
Bill Park, CPA - Partner, CFO. Bill oversees financial operations and ensures the firm's fiscal health.
Rosie Staes - Principal. Rosie plays a key role in deal sourcing and portfolio management.
Matt Barker - Investment Associate. Matt supports investment analysis and due diligence processes.
Abram Gubler - Investment Analyst. Abram assists in evaluating potential investments and market research.
Megan Mix - Investment Analyst. Megan focuses on data analysis and investment tracking.
Jay Teevan - Partner, Investor Relations. Jay manages relationships with investors and stakeholders.
Anna Katherine Bisantz - Marketing & Investor Relations Associate. Anna handles marketing initiatives and investor communications.
Jillian Sitka - Director of Human Resources. Jillian oversees HR functions and talent acquisition.
Romana Brown - Senior Operations Manager. Romana manages operational processes within the firm.
Paige Carter - Senior Finance Manager. Paige oversees financial planning and analysis.
Dallin Jamison - Senior Accountant. Dallin manages accounting functions and financial reporting.
Carlos Sucuzhanay - IT Manager. Carlos oversees technology infrastructure and support.
Luke Tidwell - Data Engineer. Luke focuses on data management and analytics.
Christine Kidd - Executive Assistant. Christine provides administrative support to the leadership team.
Adriana Martin - Executive Assistant. Adriana assists with executive operations and scheduling.
Dawn Krupinsky - Office Administrator. Dawn manages office logistics and administrative tasks.
Crystal Valentine, PhD - Advisor, Technology Fellow. Crystal provides expertise in technology and innovation.
To pitch Cross Creek, founders should use the contact email info@crosscreek.vc or submit through their website at crosscreek.vc. A detailed pitch deck is essential, including information on the business model, market opportunity, and team. Founders should expect a response within a few weeks, and warm introductions are preferred but not mandatory.
January 22, 2026 - Cross Creek makes a new investment in Zanskar, a company focused on energy exploration.
November 3, 2025 - The firm invests in onXmaps, a company specializing in mapping technology.
In 2025, Cross Creek participated in three total investments, including a first-time investment in WeTravel and a follow-on investment in Novidea. They also led a $91.5 million Series C round for WeTravel and a $43 million Series C round for SafelyYou, in collaboration with Touring Capital.
What are Cross Creek's investment criteria?
Cross Creek focuses on late-stage growth companies, specifically targeting Series C and later rounds. The firm looks for businesses with proven models, exceptional management teams, and potential for near-term liquidity.
How can I apply or pitch to Cross Creek?
Founders can pitch Cross Creek through their website at crosscreek.vc or by emailing info@crosscreek.vc. A well-prepared pitch deck that outlines the business model, market opportunity, and team is essential.
What makes Cross Creek different from other investors?
Cross Creek has a strong track record of facilitating IPOs and public-company acquisitions, with 27 IPOs and 36 M&A exits. Their focus on late-stage growth equity and fund-of-funds strategy allows them to support companies at critical stages of their development.
What is Cross Creek's geographic focus?
The firm primarily invests in North America, concentrating on companies that are well-positioned for growth in the U.S. market.
What kind of post-investment involvement does Cross Creek have?
Cross Creek provides strategic support and resources to its portfolio companies, leveraging its extensive network to help them navigate the transition to public markets.
What is the typical check size for investments?
While specific check sizes are not disclosed, Cross Creek typically invests in late-stage rounds, which can range significantly based on the company's needs and growth stage.
All trademarks, logos and brand names are the property of their respective owners. All company, product and service names used in this website are for identification purposes only. Use of these names, trademarks, and brands does not imply endorsement.