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Aperiam Ventures is a venture capital firm founded in 2018 and based in the United States. The firm focuses on the advertising technology (adtech) and marketing technology (martech) sectors, providing both capital and advisory services to enhance the outcomes of its portfolio companies. Since its inception, Aperiam Ventures has invested in over 80 companies, demonstrating a strong commitment to supporting innovative startups in these rapidly evolving industries.
The firm has a notable history of successful investments, including early-stage funding for companies that have achieved significant exits. Aperiam Ventures operates independently, having rebranded from its former identity as MathCapital. The team consists of experienced professionals with deep industry expertise, allowing them to provide valuable insights and connections to their portfolio companies.
Currently, Aperiam Ventures is actively involved in the adtech and martech sectors, focusing on areas such as retail media, connected TV (CTV), identity solutions, and artificial intelligence (AI). The firm’s approach combines financial backing with strategic advisory services, ensuring that startups not only receive funding but also the guidance needed to scale effectively.
Aperiam Ventures specializes in investing in startups within the adtech and martech sectors, targeting companies at the Seed, Series A, and Series B stages. The firm emphasizes a hands-on approach, offering a unique blend of capital and advisory services to help these companies grow. Aperiam Ventures focuses on innovative areas such as retail media, connected TV (CTV), identity solutions, and artificial intelligence (AI), which are critical to the future of advertising and marketing.
The firm seeks to partner with founders who are building transformative solutions in these sectors. Aperiam Ventures provides support in corporate and product strategy, go-to-market strategies, and establishing partnerships that enhance market presence. This dual focus on funding and strategic guidance positions Aperiam Ventures as a valuable ally for startups looking to navigate the complexities of the adtech and martech landscapes.
Aperiam Ventures has built a diverse portfolio of over 80 companies, with notable investments in the adtech and martech sectors. Key portfolio companies include:
These companies represent a mix of successful exits and ongoing growth, underscoring Aperiam Ventures' strategic focus on high-potential startups in the adtech and martech sectors.
Eric Franchi: General Partner. Eric is a co-founder of Undertone, an ad tech company that achieved a successful exit. He brings extensive experience in the adtech sector and has a strong track record of supporting startups.
Joe Zawadzki: General Partner. Joe co-founded and served as CEO of MediaMath, a leading programmatic advertising platform. His expertise in digital marketing and technology is invaluable to Aperiam Ventures.
Corey Ferengul: Managing Partner. Corey previously served as CEO of Undertone and has a deep understanding of the adtech landscape, contributing to the firm's strategic direction.
Peter Piazza: Partner and General Counsel. Peter provides legal expertise and guidance, ensuring compliance and strategic alignment in investments.
Dawn West: Partner and Head of Operations. Dawn oversees operational aspects of the firm, ensuring efficient processes and support for portfolio companies.
To pitch Aperiam Ventures, founders should use the application portal available at https://www.aperiam.vc/investment. It is advisable to include a comprehensive pitch deck that outlines the business model, market opportunity, and growth strategy. Founders can expect a response within a few weeks, but timelines may vary based on the volume of applications. Warm introductions are preferred, as they can enhance the likelihood of securing a meeting with the investment team.
In April 2025, Aperiam Ventures participated in Swivel's $5.8M Series A funding round, collaborating with Tribeca Venture Partners, Ardent Venture Partners, and Roster Capital. This investment highlights the firm's ongoing commitment to supporting innovative startups in the adtech space.
In March 2025, Aperiam Ventures was involved in Firsthand's $26M Series A funding round, which focuses on an AI brand agent platform. This investment reflects the firm's interest in cutting-edge technology within the marketing sector.
Notable exits from Aperiam's portfolio include Sincera, which was sold to The Trade Desk in January 2025, and Audigent, acquired by Experian in late 2024. These successful exits underscore the firm's ability to identify and support high-potential companies.
What investment criteria does Aperiam Ventures look for?
Aperiam Ventures focuses on startups in the adtech and martech sectors, specifically those at the Seed, Series A, and Series B stages. The firm seeks innovative solutions in areas such as retail media, connected TV, identity solutions, and AI.
How can I pitch to Aperiam Ventures?
Founders can pitch Aperiam Ventures through their investment page at https://www.aperiam.vc/investment. It is recommended to include a clear business model, market analysis, and growth strategy in the pitch deck.
What makes Aperiam Ventures different from other VC firms?
Aperiam Ventures combines capital investment with strategic advisory services, leveraging the team's deep industry expertise to support portfolio companies in refining their strategies and enhancing market presence.
What is the geographic focus of Aperiam Ventures?
The firm primarily invests in startups based in the United States, allowing them to leverage local market dynamics and industry trends.
What is the typical check size for investments?
While specific check sizes are not publicly disclosed, Aperiam Ventures typically participates in Seed and Series A rounds, suggesting investments may be sub-$5M based on recent participation patterns.
What kind of post-investment involvement can founders expect?
Aperiam Ventures provides ongoing support through strategic advisory services, helping portfolio companies with corporate strategy, product development, and go-to-market execution.
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