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Beyond22 is a venture studio based in Israel that invests in and builds consumer startups, focusing on B2C markets. They provide financial support and hands-on assistance to founders.
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Beyond22 is an early-stage consumer ventures fund based in Tel Aviv, Israel, with a presence in New York. The fund is dedicated to backing Israeli founders who are building global consumer brands, addressing what it sees as an overlooked opportunity in the Israeli venture ecosystem. The firm believes that Israeli founders can create iconic global consumer brands but have historically lacked investors with the specific expertise to evaluate pre-traction businesses.
Beyond22 invests in B2C (business-to-consumer) startups, providing financial support and hands-on assistance to help founders execute their marketing efforts and grow their businesses. The organization emphasizes collaboration with passionate founders who are committed to creating meaningful value.
Beyond22 offers mentorship, operational support, and access to a network of industry experts to help founders navigate the challenges of building consumer brands. The fund operates 'Office Hours' for consumer founders not yet raising, providing accessible relationship-building opportunities.
Beyond22 focuses exclusively on B2C consumer startups.
The fund is based in Tel Aviv, Israel, with a presence in New York.
Founders can participate in 'Office Hours' for informal discussions before formal pitches.
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