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New Luna Ventures, founded in 2006, is a venture capital firm based in the United States. The organization focuses on supporting values-driven entrepreneurs who prioritize sustainability in their business models. New Luna Ventures aims to create transformative companies that scale while considering environmental, community, and employee well-being.
As of now, New Luna Ventures manages a portfolio of seven companies and operates with a clear mission to invest in sectors that align with their sustainability goals. The firm collaborates with mission-aligned family offices, private investors, and corporations seeking sustainable investment opportunities. Their commitment to operational support and mentoring has positioned them as a key player in the venture capital space.
New Luna Ventures invests primarily in agriculture technology, food technology, renewable energy, and water technology. The firm targets companies at the seed, Series A, and Series B stages, providing operational support and mentoring to entrepreneurs. This support includes helping startups develop effective go-to-market strategies and communications.
The organization seeks to partner with entrepreneurs who are committed to sustainability and have a clear vision for their ventures. New Luna Ventures typically invests in companies that demonstrate potential for scalability and impact, aligning with their mission to foster transformative businesses.
New Luna Ventures has a diverse portfolio of seven companies, each contributing to sustainability in their respective sectors:
Gary Schefsky: Founder and Chief Executive Officer of New Luna Ventures, Gary has extensive experience in venture capital and sustainability-focused investments.
Ana Echaniz: Technical Science Advisor, Ana brings expertise in scientific research and technology development, supporting portfolio companies in their technical endeavors.
McKenna Maxwell: Collaborator on plant-based and clean meat market trends, McKenna provides insights into emerging trends in the food technology sector.
Adam DeVito: An expert in consumer packaged food product innovation, Adam advises portfolio companies on product development and market strategies.
Kate Krueger, PhD: Advisor on food technologies, Kate offers specialized knowledge in food science and technology, enhancing the firm's investment strategies in this sector.
Todd Thorner, MA: A start-up investor and market analyst, Todd provides analytical insights and investment guidance to New Luna Ventures.
To pitch New Luna Ventures, founders should submit their proposals through the firm's website. It is advisable to include a comprehensive business plan, highlighting the sustainability aspects of the venture. New Luna Ventures prefers warm introductions but will consider direct submissions.
Response times may vary, but founders can expect to hear back within a few weeks after submission.
New Luna Ventures runs a program designed to support early-stage companies focused on sustainability. This program offers mentorship, operational guidance, and access to a network of mission-aligned investors.
Eligibility for the program typically includes being in the seed to Series B stage and demonstrating a commitment to sustainability in business practices. Interested founders can apply through the New Luna Ventures website.
In 2022, New Luna Ventures made a notable investment in Michroma, a company specializing in sustainable colorants and ingredients. This investment aligns with their focus on supporting sustainability-driven ventures.
In 2020, the firm invested in TurtleTree Labs, a biotechnology company focused on sustainable dairy milk production, further expanding their portfolio in the food technology sector.
New Luna Ventures continues to update its portfolio and actively engages with its companies, providing operational support and strategic advice to enhance growth potential.
What are New Luna Ventures' investment criteria?
New Luna Ventures focuses on sectors such as agriculture technology, food technology, renewable energy, and water technology. They invest in companies at the seed, Series A, and Series B stages, prioritizing sustainability and scalability.
How can I pitch New Luna Ventures?
Founders can pitch New Luna Ventures by reaching out through their website. It is recommended to include a detailed business plan and information on how the venture aligns with sustainability goals.
What makes New Luna Ventures different from other VCs?
The firm emphasizes operational support and strategic mentoring, helping entrepreneurs develop effective go-to-market strategies. Their focus on sustainability sets them apart in the venture capital landscape.
What is the geographic scope of New Luna Ventures?
New Luna Ventures primarily invests in companies based in the United States, although they have also invested in international companies like TurtleTree Labs in Singapore.
What is the typical check size for investments?
While specific check sizes are not disclosed, New Luna Ventures invests at various stages, typically providing funding that aligns with the needs of seed to Series B companies.
What kind of post-investment involvement does New Luna Ventures have?
New Luna Ventures actively engages with their portfolio companies, providing operational support, strategic advice, and mentorship to enhance growth potential.
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