InvestorGrowth-focused alternative investment firm

Mercato Partners is a growth-stage investment firm based in Cottonwood Heights, Utah, focusing on partnering with entrepreneurs to build category-leading companies, particularly in underserved regions. The firm has made 55 investments across various sectors, including technology and healthcare.
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Founded in 2007, Mercato Partners is a growth-stage investment firm located in Cottonwood Heights, Utah. The firm specializes in partnering with entrepreneurs to accelerate high-growth technology companies, particularly in underserved regions. Mercato focuses on growth equity investments, typically starting at $10 million, and emphasizes investing in sectors such as technology, healthcare, and consumer products. With a multi-strategy platform, Mercato operates several funds, including the Traverse Fund, which targets companies with revenues between $7 million and $50 million. The firm is known for providing access to a curated network of service advisors and board members to support its portfolio companies.
Mercato Partners invests primarily in growth-stage companies across various sectors, including technology, healthcare, and consumer products. The firm emphasizes its commitment to supporting businesses in underserved geographies, providing them with access to a curated network of service advisors and board members to enhance their growth potential.
Mercato Partners adds value to its portfolio companies by providing access to a curated network of service advisors and board members, facilitating strategic guidance and operational support. The firm is committed to helping entrepreneurs navigate business challenges and achieve market leadership.
Mercato Partners primarily invests in growth-stage companies with annual revenues between $7 million and $50 million, focusing on sectors like healthcare and consumer products.
startups can pitch to Mercato Partners through their website at mercatopartners.com. They prefer detailed decks that outline the business model, market opportunity, and growth strategy.
Mercato Partners focuses on investing in underserved markets outside traditional venture-rich technology hubs, providing not only capital but also a robust network of advisors and resources.
Mercato Partners typically invests with check sizes starting at $10 million and above.
Mercato Partners provides operational support and strategic guidance through a curated network of service advisors and board members to help portfolio companies navigate business challenges.
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