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Generation Investment Management, founded in 2004 and based in London, manages approximately USD 30 billion in assets as of December 2025. The firm is a Certified B Corporation, highlighting its commitment to social and environmental performance alongside financial returns. It operates globally, with a focus on both North America and Europe.
The firm employs a long-term perspective, integrating sustainability research into its investment strategies. Generation operates four complementary strategies: Global Equity, Asia Equity, Growth Equity, and Private Equity. This approach is guided by the belief that sustainability is essential for long-term performance.
Generation focuses on sustainable investing, integrating sustainability research into its strategies to enhance long-term performance across public and private equity.
The firm manages approximately USD 30 billion in assets as of December 2025.
Generation invests globally, with a particular focus on North America and Europe.
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