Discover if this is a suitable investor for your startup. If they are we'll make a warm introduction for free. Otherwise, we'll connect you with matching investors.
Force Over Mass is a venture capital firm founded by Martijn de Wever in 2013, headquartered in London, United Kingdom. The firm specializes in early-stage investments, particularly in B2B technology sectors. It aims to support contrarian founders who leverage technology and financial innovation to create impactful businesses. The firm has developed a unique approach that combines governance mechanisms and dynamic asset allocation, aligning its investment strategies with traditional methodologies.
As of now, Force Over Mass operates multiple fund vehicles, including an EIS Fund that primarily targets early-stage startups. The firm has established a reputation for backing founders with unique perspectives and conviction, which is evident in its diverse portfolio. The firm is regulated by the Financial Conduct Authority (FCA), adding credibility to its operations and attracting institutional investors.
Over the years, Force Over Mass has focused on enhancing the venture capital process, making it more compatible with conventional investment strategies. This evolution reflects the firm’s commitment to innovation in the venture capital space, positioning it as a notable player in the UK investment landscape.
Force Over Mass invests primarily in early-stage B2B technology startups, with a strong emphasis on sectors such as fintech, AI, SaaS, and commerce. The firm operates through its EIS Fund, which is designed to support startups at the pre-seed, seed, and seed-plus stages. The investment strategy is centered around identifying and backing contrarian founders who possess unique perspectives and a strong conviction in their business models.
The firm’s approach integrates financial innovation with traditional investment strategies, implementing governance mechanisms that enhance the venture capital process. Force Over Mass seeks to align its investments with conventional methodologies, making it appealing to a broader range of investors. The firm values founders who demonstrate a clear vision and the ability to disrupt existing markets, particularly in the technology sector.
In addition to its sector focus, Force Over Mass is committed to providing strategic support to its portfolio companies, leveraging its expertise in financial innovation and governance. This support extends beyond capital, as the firm aims to create lasting partnerships with the founders it backs.
Force Over Mass has built a diverse portfolio of early-stage companies, particularly in the fintech and technology sectors. Notable portfolio companies include:
This portfolio reflects the firm’s strong focus on embedded finance and financial technology, showcasing its commitment to supporting innovative solutions that address real-world challenges.
Martijn de Wever - Founder & CEO. Martijn has extensive experience in venture capital and has been instrumental in shaping the investment strategy of Force Over Mass. He focuses on identifying and supporting contrarian founders in the technology sector.
To pitch to Force Over Mass, founders should visit their website at fomcap.com. It is recommended to include a comprehensive pitch deck that outlines the business model, market opportunity, and financial projections. The firm prefers pitches that highlight the unique perspectives of the founders and their conviction in the business.
Response times may vary, but founders should expect to hear back within a few weeks after submitting their pitch. Warm introductions are beneficial, as they can enhance the likelihood of a favorable response.
In January 2020, Force Over Mass led a £2M Series A investment in Cybertonica, a company specializing in fraud and risk management technology. This investment was co-led with TrueSight Ventures and Springboard.
Force Over Mass also confirmed its investment in Banked through a Medium post titled 'Why we invested in Banked,' highlighting the firm's commitment to supporting innovative payment solutions.
What are the investment criteria for Force Over Mass?
Force Over Mass primarily invests in early-stage B2B technology startups, focusing on sectors such as fintech, AI, SaaS, and commerce. The firm looks for contrarian founders with unique perspectives and strong conviction in their business ideas.
How can startups apply or pitch to Force Over Mass?
Startups can pitch to Force Over Mass through their website at fomcap.com. It is advisable to include a detailed business plan and financial projections in the pitch deck.
What makes Force Over Mass different from other venture capital firms?
Force Over Mass differentiates itself by integrating governance mechanisms and dynamic asset allocation into its investment strategy. This approach aligns with traditional investment methodologies while focusing on financial innovation.
What is the geographic scope of Force Over Mass's investments?
The firm primarily invests in the United Kingdom, targeting early-stage technology businesses that demonstrate potential for growth and innovation.
What is the typical check size for investments made by Force Over Mass?
While specific check sizes are not publicly disclosed, the firm focuses on early-stage investments, which typically range from pre-seed to seed-plus funding rounds.
What kind of post-investment involvement does Force Over Mass have with its portfolio companies?
Force Over Mass provides strategic support and access to a network of institutional investors, enhancing the growth potential of its portfolio companies. The firm emphasizes governance and operational support to help founders navigate challenges.
All trademarks, logos and brand names are the property of their respective owners. All company, product and service names used in this website are for identification purposes only. Use of these names, trademarks, and brands does not imply endorsement.