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Applico

Applico is a technology investment firm focused on the B2B distribution sector, connecting strategic partners and entrepreneurs to drive growth and value creation. It operates Applico Capital, the first venture capital fund dedicated to distribution technology.

Founded
2009
Recorded stages
Seed, Series A, Series B
Recorded regions
Global, North America

Online destinations

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Official links

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Overview

Founded in 2009 by Alex Moazed, Applico has evolved from a platform strategy advisory firm into a leading technology investment firm focused on the $8 trillion B2B distribution industry. Applico Capital, its investment arm, launched the first venture capital fund dedicated to technology for B2B distributors, backed by major enterprises in the sector. The firm emphasizes collaboration with entrepreneurs to modernize and innovate within the distribution landscape, leveraging partnerships to accelerate growth and create substantial value.

Focus

Applico invests in the B2B distribution sector, leveraging partnerships with large enterprises. The firm emphasizes collaboration with entrepreneurs to drive growth and value creation, focusing on technology solutions that enhance distribution processes.

Support

Applico adds value to its portfolio companies by leveraging its extensive network of strategic partners and industry expertise, facilitating growth through technology modernization and operational improvements.

Questions

What are Applico's investment criteria?

Applico focuses on the B2B distribution sector, investing in technology solutions that enhance distribution processes. The firm looks for startups that can disrupt traditional distribution models and demonstrate potential for growth and value creation.

How can I apply or pitch to Applico?

Founders can pitch their ideas by visiting Applico's website at applicoinc.com. The firm encourages entrepreneurs to provide detailed information about their business model, market potential, and how their technology addresses challenges in the B2B distribution space.

What makes Applico different from other venture capital firms?

Applico specializes in the B2B distribution sector and has a unique focus on technology modernization. The firm leverages its extensive network of strategic partners and industry expertise to facilitate growth and operational improvements for its portfolio companies.

What is Applico's geographic scope?

Applico primarily invests in companies based in the United States, but it also considers opportunities in other regions that align with its investment thesis in B2B distribution technology.

What is the size of Applico's fund and check sizes?

While the exact fund size is not disclosed, Applico has over $500 million in advised M&A transactions or investments. The firm typically invests in startups with significant growth potential, although specific check sizes may vary based on the opportunity.

What type of post-investment involvement does Applico have?

Applico actively engages with its portfolio companies, providing mentorship, operational support, and access to its network of strategic partners. The firm aims to facilitate growth through technology modernization and operational improvements.

Check your startup’s fit

Check your startup’s fit with Applico

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