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Trust Fund is an early-stage venture capital firm founded in 2022 by Sophia Amoruso, based in Los Angeles. The firm focuses on investing in tech-enabled products that assist individuals in starting and building their own businesses. Trust Fund operates with a fund size of $5 million, primarily targeting pre-seed and seed stage companies.
Since its inception, Trust Fund has built a portfolio of six companies, demonstrating its commitment to supporting innovative startups. The firm does not lead investments or take board seats, allowing founders to maintain control while benefiting from the firm's resources and connections. Trust Fund's approach emphasizes providing capital alongside access to a high-signal network of investors and industry experts.
Trust Fund's founding story is rooted in Amoruso's entrepreneurial background, which includes her success with Nasty Gal. This experience informs the firm's investment strategy, focusing on sectors that empower individuals to become business owners.
Trust Fund invests in a diverse range of sectors, including marketplaces, logistics, e-commerce enablement, B2B commerce, circular commerce, supply chain optimization, and productivity tools. The firm particularly emphasizes technologies that support the freelancer economy and creative tools. Investments typically range from $150,000 to $300,000, targeting pre-seed and seed stage companies.
The firm's investment thesis centers on tech-enabled products that assist individuals in starting and building businesses. Trust Fund seeks to partner with founders who are developing solutions that empower entrepreneurship and innovation. The firm values operational support and aims to provide resources that help startups thrive in competitive markets.
Trust Fund's geographic focus is primarily on the United States, with a strong presence in Los Angeles. The firm is open to exploring opportunities across various sectors, particularly those that align with its mission of supporting business builders.
Trust Fund's portfolio includes six notable companies:
These companies reflect Trust Fund's commitment to investing in tech-enabled solutions that facilitate entrepreneurship and support the freelancer economy.
Sophia Amoruso: Founder & Managing Partner. Sophia has a notable entrepreneurial background, having founded Nasty Gal, which grew to over $100 million in revenue. She has also invested in over 20 companies, deploying more than $1 million of her personal capital into startups such as Liquid Death and Eight Sleep. Sophia's experience as an operator informs Trust Fund's investment strategy, focusing on supporting entrepreneurs in building their businesses.
To pitch Trust Fund, founders should use the [submission form](https://www.trustfund.vc/contact/pitches). It is important to include a comprehensive overview of the startup, including the business model, market opportunity, and how the product empowers entrepreneurs. Trust Fund typically responds to pitches within a reasonable timeframe, but specific response times may vary.
Warm introductions are not explicitly required, but they can enhance the chances of getting noticed. Founders should ensure their pitch deck is clear, concise, and highlights the unique aspects of their business.
As of April 2026, Trust Fund has made several notable investments, including the recent addition of Nectar Social to its portfolio in June 2025. The firm continues to focus on tech-enabled products that assist individuals in starting and building businesses.
Sophia Amoruso remains active in the venture capital space, leveraging her extensive network to support portfolio companies and identify new investment opportunities.
What are Trust Fund's investment criteria?
Trust Fund focuses on pre-seed and seed stage companies across various sectors, including marketplaces, logistics, B2B commerce, and productivity tools. The firm typically invests between $150,000 and $300,000 in tech-enabled products that assist individuals in starting and building businesses.
How can I pitch my startup to Trust Fund?
Founders can submit their startup for investment consideration through the [submission form](https://www.trustfund.vc/contact/pitches). It is recommended to include a clear overview of the business model, market opportunity, and how the product empowers entrepreneurs.
What makes Trust Fund different from other venture capital firms?
Trust Fund does not lead investments or take board seats, allowing founders to maintain control over their companies. The firm emphasizes providing access to a high-signal network of investors and industry experts, which can be invaluable for early-stage startups.
What is the geographic scope of Trust Fund's investments?
While based in Los Angeles, Trust Fund is open to investing in startups across the United States. The firm seeks opportunities that align with its mission of supporting business builders in various sectors.
What kind of post-investment support does Trust Fund provide?
Trust Fund offers access to a network of investors and industry experts, providing resources that can help startups grow. However, the firm does not take board seats, allowing founders to retain control over their operations.
What is the typical follow-on investment behavior of Trust Fund?
Specific follow-on investment behavior is not publicly detailed, but Trust Fund's focus on supporting entrepreneurs suggests a willingness to engage with portfolio companies as they grow.
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