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Fitness Ventures is a venture capital firm dedicated to the fitness industry, focusing on funding companies that develop fitness apps, devices, and equipment. The firm invests across various stages, including pre-seed, seed, seed-plus, Series A, and growth equity, targeting disruptive companies with prototypes and customer traction. Notable exits include Peloton, Fitstar, and Endomondo.
Fitness Ventures invests in companies within the fitness sector that are purpose-driven and demonstrate early growth. The firm targets businesses that have developed prototypes and achieved problem/solution fit, particularly those showing customer traction. Investment sizes and specific check amounts are not disclosed, but the focus is on innovative fitness solutions.
Notable portfolio companies include Peloton (IPO), Fitstar (acquired by Fitbit), Endomondo (acquired by Under Armour), Fitmob (acquired by Classpass), Virtual Active (acquired by Netpulse), Massive Health | The Eatery (acquired by Jawbone), Ambient Fytns Technology (acquired by FG), and Fytns (acquired by FG).
Fitness Ventures invests in pre-seed, seed, seed-plus, Series A, and growth equity stages, focusing on early-growth companies.
The firm targets disruptive, purpose-driven companies in the fitness sector that have developed prototypes and achieved problem/solution fit.
Fitness Ventures focuses on investing in companies that demonstrate early growth and customer traction within the fitness industry.
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