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Cedar Capital is an early-stage venture capital fund based in Mumbai, India, established to support founders developing AI-first enterprise technology for the Financial Services industry. The firm leverages over 70 years of combined experience in technology consulting and research, aiming to provide significant value to its portfolio companies. Since its inception, Cedar Capital has focused on fostering innovation within the fintech sector, particularly in Asia and India.
The fund has a current portfolio of over 60 companies, supported through its Financial Services Tech Lab, which has been operational since 2017. This lab has played a crucial role in facilitating the scaling and international expansion of its portfolio companies. Cedar Capital's headquarters is located at Peninsula Business Park in Lower Parel, Mumbai, with additional offices in Dubai, London, Singapore, and Egypt.
Cedar Capital invests primarily in B2B enterprise technology companies within the Financial Services sector. The fund targets early-stage startups, particularly those at the revenue stage with at least 1-2 paying enterprise clients. This focus on revenue-generating companies allows Cedar Capital to emphasize profitable and scalable technology businesses with clear unit economics. The firm seeks to partner with companies that are building for global markets, especially those founded in India.
The investment strategy is designed to identify startups that demonstrate strong potential for growth and scalability. Cedar Capital's team utilizes their extensive experience in technology consulting to provide insights and support to portfolio companies, enhancing their chances of success in a competitive landscape.
Cedar Capital has a diverse portfolio of over 60 fintech companies, all supported through its Financial Services Tech Lab. This lab has been instrumental in helping these companies scale and expand internationally since its launch in 2017. Some notable companies in their portfolio include:
These companies exemplify Cedar Capital's commitment to investing in technology-driven solutions that address the challenges faced by the financial services industry.
Sahil Anand - Founder & Managing Partner. Sahil has extensive experience in venture capital and technology consulting, having led multiple successful investments in the fintech sector.
Subit Saurav - Associate Partner. Subit specializes in early-stage investments and has a strong background in financial services technology.
Vashudev Ahuja - Manager – Fund Admin & IR. Vashudev oversees fund administration and investor relations, ensuring smooth operations within the firm.
Ganesh Iyer - Associate. Ganesh supports the investment team in sourcing and evaluating potential deals.
Eshit Sharma - Associate. Eshit focuses on market research and analysis to identify promising investment opportunities.
Tricia Fernandes - Marketing and Community Executive. Tricia manages marketing efforts and community engagement for Cedar Capital.
Murtaza Shaikhally - Partner, Cedar and IBS Intelligence. Murtaza brings expertise in financial technology and strategic partnerships.
Amit Jain - Partner and Co-Head, IBS Intelligence. Amit has a strong background in fintech and has led several successful initiatives in the sector.
Chetan Parekh - Managing Partner, Cedar MENA FinTech Practice. Chetan focuses on expanding Cedar's reach in the MENA region.
V. Ramkumar - Senior Partner, Cedar Financial Services Practice. V. Ramkumar has extensive experience in financial services and technology.
Sanjiv Anand - Non-Executive Chairman, Cedar Hill Capital. Sanjiv has a distinguished career in finance and investment.
Felipe Martinez - CEO - Payments, Santander Bank. Felipe brings a wealth of experience in payment solutions and financial services.
Pradip Shah - Founder, HDFC and CRISIL. Pradip is a pioneer in the Indian financial services sector.
Bobby Parikh - Board Member, Infosys, HDFC Bank. Bobby has significant experience in banking and technology.
Sandeep Chouhan - Former Group CEO, Abu Dhabi Islamic Bank. Sandeep has a strong background in Islamic finance.
Dr. Ahmed Mansour - Group CEO, Private Department of H.E. Sheikh Mohammed Bin Khalid Al Nahyan. Dr. Mansour has extensive experience in financial services and governance.
Satish Grampurohit - Co-founder & Chief Executive Officer, Cogniquest. Satish has a strong background in fintech innovation.
Girish Kerodi - Co-founder & Chief Business Officer, Cogniquest. Girish focuses on business development and strategy.
Dr. Ram Ramdas - Co-founder & Chief Evangelist, WonderLend Hubs. Dr. Ramdas is an expert in lending technologies.
Rajesh Iyer - Co-founder & Chief Executive Officer, WonderLend Hubs. Rajesh leads the strategic direction of WonderLend Hubs.
To pitch Cedar Capital, founders should send an email to hello@cedarhill.vc. It is recommended to include a comprehensive pitch deck that outlines the business model, market opportunity, and traction. Cedar Capital appreciates detailed information about the startup's revenue generation and scalability potential. Response times may vary, but founders should expect to hear back within a few weeks.
On March 18, 2026, Cedar Capital published a blog post discussing the challenges of legacy integration in banking middleware, showcasing their engagement with current industry trends. The firm continues to be active in sharing insights relevant to their focus area.
Since its establishment, Cedar Capital has supported over 60 fintech companies through its Financial Services Tech Lab, which has been operational since 2017. This lab has facilitated the scaling and international expansion of these companies, marking a significant milestone in Cedar Capital's investment journey.
What are Cedar Capital's investment criteria?
Cedar Capital primarily invests in early-stage B2B enterprise technology companies within the Financial Services sector. They look for startups that have at least 1-2 paying enterprise clients and demonstrate profitable and scalable business models with clear unit economics.
How can I apply or pitch to Cedar Capital?
Founders can reach out to Cedar Capital via email at hello@cedarhill.vc. It is advisable to include a detailed pitch deck that outlines the business model, market opportunity, and traction.
What makes Cedar Capital different from other venture capital firms?
Cedar Capital's unique focus on AI-first enterprise technology for the Financial Services sector sets it apart. The firm leverages over 70 years of experience in technology consulting, providing valuable insights and resources to its portfolio companies.
What is Cedar Capital's geographic scope?
The firm primarily invests in startups based in Asia, with a particular emphasis on India. They support companies that are building for global markets.
What is Cedar Capital's fund size and check size?
The fund size ranges from $30 million to $50 million, with check sizes typically aligned with early-stage funding rounds.
What kind of post-investment involvement does Cedar Capital have?
Cedar Capital actively engages with its portfolio companies, providing mentorship, operational support, and access to a network of industry professionals to facilitate growth and scaling.
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