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Founded in 2011, German Media Pool is based in Germany and operates as a media for equity fund. The firm focuses on scaling consumer-facing startups by providing media presence across various platforms, including TV, radio, and social media. They manage a portfolio of six companies and typically invest between €0.5 million and €5 million per deal.
German Media Pool primarily invests in consumer-facing companies at the scaling stage, particularly from Seed onwards, with a focus on Series A or later. Their investment model includes providing media services in exchange for equity, allowing startups to enhance their growth through strategic media exposure.
Notable portfolio companies include ABOUT YOU, a fashion platform generating €1.7 billion in revenue; CLARK, a digital insurance manager serving over 400,000 customers and recognized as a unicorn; Grover, a leader in technology rentals with a financing volume of around €1.3 billion; Wellster Healthtech, which operates multiple D2C health brands; what3words, a global geolocation service; and Colvin, a digital platform for the flower industry.
Submit your pitch through their form at germanmediapool.com.
German Media Pool typically participates in rounds but focuses on scaling companies that are already venture-backed.
The firm is open to follow-on investments, particularly for companies that demonstrate significant growth potential and media engagement.
While specific fund size details are not disclosed, they typically invest between €0.5 million and €5 million per deal.
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