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Formation is a venture capital firm founded by Solly Garber and Leeor Mushin, with offices in New York, San Francisco, and Miami. The firm specializes in the pre-seed and seed stages of company development, focusing on building strong relationships and cultivating talent among entrepreneurs.
Formation invests primarily in the pre-seed and seed stages, supporting startups during their critical early phases. They define the Formation Stage as a period of discovery, growth, and conviction, emphasizing collaboration among founders to enhance their chances of success.
Formation has backed several notable companies, including Headway, which focuses on mental health services; Assured, known for its innovative solutions; Nourish, addressing nutritional needs; Traba, operating in the gig economy; and Krea, which offers creative solutions.
To pitch Formation, email your deck to their team directly for consideration.
Yes, Formation often leads investment rounds in the pre-seed and seed stages, providing essential capital and support to early-stage startups.
Formation is open to follow-on investments, particularly for startups that demonstrate significant growth and alignment with their investment thesis.
Formation's current fund size is not publicly disclosed, but they focus on making impactful investments in early-stage companies.
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