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Atomic Capital is an early-stage venture capital fund located in Powai, Maharashtra, India. Founded to support consumer-focused companies, it combines capital investment with operational assistance to help startups scale effectively. The firm primarily invests in Indian companies with potential for global reach.
Atomic Capital targets early-stage consumer brands that have achieved product-market fit, investing in sectors such as food and beverages, beauty and personal care, apparel, and logistics. The fund typically engages with startups at the pre-seed, seed, and seed+ stages, emphasizing founder-friendly valuations and operational involvement to promote sustainable growth.
Notable portfolio companies include Benny’s Bowl, a pet food company; QuickShift, a logistics provider; ANNY, a women's fashion brand; Doodhvale Farms, a dairy startup; Conscious Chemist, a wellness-focused beauty brand; and Rio Innobev, known for its carbonated drinks.
Submit your pitch through their form at atomiccapital.in or email generalpartner@atomiccapital.in with your deck.
Yes, Atomic Capital often leads investment rounds, particularly in the early stages of funding.
The firm is open to follow-on investments, especially for companies that demonstrate strong growth and potential for scalability.
Atomic Capital manages a fund size that allows for significant investments in early-stage consumer brands, although specific figures are not disclosed.
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