SheScales
SheScales is a marketing accelerator and advisory program founded in 2019 by Michelle Cardinal. It aims to empower female founders of direct-to-consumer (DTC) brands through free marketing consultancy, mentorship, and networking opportunities. The initiative focuses on addressing gender imbalances in business by providing resources to help women-led companies scale sustainably, particularly those generating at least $100,000 in annual revenue. Operating under Rain the Growth Agency, SheScales offers complimentary marketing advisory services for up to one year. These services include audits and recommendations for brand strategy, social media, email marketing, and more. Participants receive mentorship and dedicated support from experienced leaders, fostering a community of female entrepreneurs. The program has supported over 20 female-owned businesses and continues to select new cohorts through 2025-2026.
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- shescales.com
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Overview
SheScales is a marketing accelerator and advisory program founded in 2019 by Michelle Cardinal. It aims to empower female founders of direct-to-consumer (DTC) brands through free marketing consultancy, mentorship, and networking opportunities. The initiative focuses on addressing gender imbalances in business by providing resources to help women-led companies scale sustainably, particularly those generating at least $100,000 in annual revenue.
Operating under Rain the Growth Agency, SheScales offers complimentary marketing advisory services for up to one year. These services include audits and recommendations for brand strategy, social media, email marketing, and more. Participants receive mentorship and dedicated support from experienced leaders, fostering a community of female entrepreneurs. The program has supported over 20 female-owned businesses and continues to select new cohorts through 2025-2026.
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