SuperscoutLoading
Superscout
Oddacity Company is a sports and entertainment firm that supports athletes, creators, and brands in monetizing their influence while retaining ownership. They operate through four divisions: Marketing Agency, Production Studio, Venture Studio, and Equity Holdings.
Online destinations
Public destinations are grouped by their documented relationship to the organization. A listed link does not by itself prove ownership or control.
Destinations the organization presents as part of its public presence.
Oddacity Company is an athlete, minority, and female-owned sports and entertainment firm founded by Chad Bertrand and Heather Smith. The organization is based in the United States and focuses on helping athletes, creators, and brands monetize their influence while retaining ownership. Oddacity operates through four divisions: Marketing Agency, Production Studio, Product Incubator, and Equity Holdings.
Oddacity invests in innovative businesses across various sectors, including sports, consumer goods, and lifestyle brands. Their investment thesis emphasizes co-owning brands alongside iconic talent and creators who share a vision for meaningful impact. The company aims to support early-stage ventures backed by marquee athletes, celebrities, and cultural leaders.
Oddacity offers mentorship, capital infusion, initial staffing support, and equity stakes to athletes and creators through its Product Incubator. The firm also provides marketing services and production capabilities to help launch and scale culture-forward companies.
Overlapping documented focus
Venture studiocMy Ventures is a founder-led venture capital and venture studio hybrid based in the United States, focusing on high-growth startups across various sectors. The organization emphasizes operational support and strategic access for its portfolio companies.
Venture studioJetpack Ventures is a venture studio based in the United States that funds and builds early-stage technology companies. They emphasize a hands-on approach to support innovative and disruptive startups.
Venture studioRedbud Brands is a venture studio based in Austin, Texas, and Los Angeles, California, focused on creating, accelerating, and scaling innovative consumer brands across various stages of development.
Superscout Pro
Superscout documents Oddacity Company independently from canonical records and linked sources. Missing facts stay missing.
Last reviewed .
Terms, dates, and eligibility can change. Confirm time-sensitive details with the original source.
Stage and region classifications are shown as recorded. Broad labels such as “Global” and category-like stage labels may still need normalization.
Superscout is not affiliated with, endorsed by, or acting on behalf of the organizations documented here.