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The Partners

The Partners is an independent media-for-equity advisory fund based in Tel Aviv, Israel, connecting high-potential B2C startups with premium media partners. They facilitate partnerships that allow companies to penetrate new markets in exchange for equity shares.

Founded
2010
Recorded stages
Friends Family, Angel, Accelerator, Pre Seed, Seed, Seed Plus, Series A, Series A Plus, Series B, Series B Plus, Series C, Series C Plus, Series D, Series E, Series F, Growth Equity
Focus sectors
Consumer
Recorded regions
Israel, European Union
The Partners
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Overview

The Partners is an independent media-for-equity advisory fund based in Tel Aviv, Israel. Founded in 2010, the organization connects high-potential B2C start-ups and companies with a premium media pool, including TV, radio, out-of-home, and digital publishers. The Partners facilitates partnerships that allow companies to penetrate new markets in exchange for equity shares, leveraging expert media knowledge.

Focus

The Partners specializes in media-for-equity investments, enabling start-ups and mass media platforms to engage in mutually beneficial partnerships. This model offers premium cross-media advertising space in exchange for equity or revenue shares. The organization operates primarily in Europe and focuses on high-potential B2C sectors.

Support

The Partners provides access to premium media inventory across various platforms, enabling startups to enhance their brand visibility and market penetration without immediate cash expenditure.

Overlapping documented focus

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